PROGRAM INFO
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FALL 2003 INFO BELOW

• WHO: IKF Kickboxing
• WHAT: Weekly IKF Kickboxing TV Program
• WHERE: Airing on CSS, Comcast Sports Southeast
• WHEN: Friday Night, 11 PM Eastern, 10:pm Central.
  First Series Run: September 5th, 2003 to December 26th, 2003.

Comcast Sports Southeast (CSS) and the IKF have teamed up to have Kickboxing's own version of "Friday Night Fights" starting September 5th at 11:00 PM Eastern Time and 10:00 PM Central time, CSS will begin the 17 week series of the new IKF Kickboxing Program.

The CSS audience is over 4 million households. The IKF Kickboxing Program will run a span of 17 straight weeks (September 5th, 2003 through December 26th, 2003). After the last show, the series will continue weekly but may move to an earlier "Primetime" time slot and possibly a different day.

What will make this program more exciting than any other past programs for the sport of kickboxing will be the shows format. Not only will the "Weekly" programming be a first for the sport since the 80's, the format will bring more attention to those involved in the sport. The show segments will include things such as fighter profiles, special guests and of course, plenty of exciting IKF Kickboxing Fights!

The CSS region includes 11 Southeastern states. (Arkansas, Mississippi, Alabama, Georgia, Florida, Tennessee, Kentucky, South Carolina, North Carolina, Virginia & West Virginia). The on air team will comprise of Brooks Mason, Johnny Davis, Steve Fossum and joining them soon will be 5 Time World Kickboxing Champion Kathy Long.

The IKF is in the process of attaining other kickboxing personalities for various segments of the program as well. The main goal of the IKF is to create stars of the sport and sometimes, those stars will come from some of the most unlikely places around the globe. Top fighters do not always come from the largest of cities and fight in the largest of events. Our goal is to discover as much talent in our sport as possible and put it on TV! Whether amateur or pro, young or old, small or big. Whether from the small town grass roots locations around the world or the major cities, the fact is, "Talent comes from EVERYWHERE!"

IKF FACTS...

• The IKF Kickboxing TV Program will air on the CSS Run which goes out to over 4 million Subscribers.
  
  
• The Program combines both amateur and pro kickboxing bouts with special feature segments throughout the program that focus on individuals of the sport.
  
  
• Our first scheduled series is 17 weeks in length. September 5th, 2003 to December 26th, 2003.
  
  
• A Special Air Time has been selected for this program for the presentation of "Friday Night Fights". Our Program Time is 11:PM to 12:Midnight Eastern and 10:PM to 11:PM Central, every Friday night during this first scheduled series on Comcast Sports Southeast, CSS.
  
  
• Program sponsorships include single commercial time up to our MAIN EVENT SPONSOR.
  
  
• Sponsorships packages range from single commercial purchases and up.
  
  
• Sponsors can sponsor the program on a "Per Show" Basis or receive discounted packages when sponsoring 4 shows or more.
  
  
• The IKF will specially select all bouts for programming from selected IKF Sanctioned events around the world to ensure the Best Quality Amateur or Professional Bouts are presented on each and every program.
  
  
• The IKF Organization is well respected by its peers with a strong amateur foundation and seasoned pro fighters. Our events are very well organized and feature plenty of ACTION for all ages.
  
  
• Fighters and fans in the IKF range from ages 8 to 46, men, women and children. Advertisers and sponsors can be assured their products will be well represented to a wide variety of clientele. Not just the average fight fan but the entire family.
  
  
• Over the last 10 years the IKF has sanctioned events on every continent in the World.
  
  
• Promoters of the IKF and the IKF Organization have worked with major National and International companies such as: Pepsi, Coca-Cola, Budweiser, Chevrolet, Ford, Coors, Mercedes Benz, Ringside, Dodge, TKO, Hooters, Miller, Corona, Winston, Outback Steakhouse, Fridays, Applebee's, Holiday Inn, Radisson Inns & Suites, Embassy Suites, Gatorade, Porsche, Sony and many, many more.

Advertising - Sponsorship Is Available As:

• OUTSIDE PROGRAM - Regular TV Commercial Space
  • Individual Commercial Purchases
    • From 15 seconds up to 3 minutes in time.
  • Commercial "Package" Purchases.
    • Discounted packages for purchase of 4 commercials or more.

• INSIDE PROGRAM - Sponsorship Of Desk, Segment Series & Bouts.
  • Desk Sponsorship/Advertising
    • This is the most visible sponsorship of the entire program because we continue to come back to the desk throughout the program. Sponsors name and or logo can be located on the set backdrop, the front of the desk or as an on screen graphic.
      
      

• Segment Sponsorship/Advertising
  • Corner Talk
    • 3 Minutes: This is special interview with a fighter, trainer, promoter or other associate of the IKF. It could be a sit-down talk show format with highlights or an interview at an event or at the individual's gym. It could also be a segment featuring training ideas as well by a trainer or past or present fighters showing their favorite techniques. The segment itself can be named after the sponsor. Sponsors name and or logo will be displayed at the bottom, side or top of the screen during the entire segment.
      
      
  • On The Road
    • 2-3 Minutes: This segment will vary and will feature current fighters, trainers and legends of the sport. Featuring those current in the sport who are up and coming stars as well as already established individuals.
      
      
  • Where Are They Now - A Look Back
    • This segment will take a look back at the past legends of our sport. Who they were, what they accomplished and where they are today. Sponsors name and or logo will be displayed at the bottom, side or top of the screen during the entire segment.
      
      
  • Other Segments Will Be Added In The Future.

• FEATURE SEGMENT - Sponsorship/Advertising
  • Hits & Highlights
    
    
    • 1-2 Minutes: ALREADY the most popular segment in the program! It features footage of bouts collected by our programming staff from IKF Sanctioned events around the world. Fast clips of Big Hits, knockdowns and knockouts!
      
      
  • Final Round
    • 1-2 Minutes: This segment is the final sit down segment of the program and as they say in the fight game, "The last bout is what everyone remembers most!" In the Final Round, Brooks Mason reviews the entire show and looks to the future of the sport. Fights we would like to see as well as fights that have taken place in the past. Sometimes we may show clips of some great fights of the past, and recent IKF Titles won around the world.

• FIGHT Sponsorship/Advertising.
  • Available Sponsorship/Advertisement
    • MAIN EVENT
      • This will be the MAIN Featured Bout of the program. Segment time will vary depending on the length of the bout shown. This sponsorship will include the sponsors name on the tale of the tape and "On the screen during the entire bout".
        
        
    • Selected Bout Ad Location Varies:
    • Tale of the Tape
      • Sponsor/Advertisers name will be shown on the Tale of The Tape Graphic, presented as "John Doe Presents TALE OF THE TAPE" or TALE OF THE TAPE Presented By John Doe"
        
        
    • Bout & Rounds
      • Sponsor/Advertisers name will be shown on the screen during the entire bout as a Graphic.
        
        
    • Round Breaks
      • Sponsor/Advertisers name will be shown on the screen on the Round Break Graphic between rounds.
        
        
    • Corner Cushions
      • Sponsor/Advertisers name is printed on Ring Corner Cushion.
        
        
    • Triangle Canvas Ad Cushions
      • Sponsor/Advertisers name is printed on Triangle Canvas Ad Cushions that sit on the floor canvas of the ring in the neutral corner.
        
        
    • Ring Canvas
      • Sponsor/Advertisers name is printed on The Ring Canvas.
        
        
    • BackDrop Banner
      • A Banner with the Sponsor/Advertisers name is hung in direct view of the main camera on the fighting ring.

IKF/CSS Kickboxing Viewing Area

CITY

SUBSCRIBERS

GEORGIA

Albany

7,408

Atlanta

775,135

Augusta

102,994

Chattanooga

149,607

Macon

17,729

Tallahassee

72,214

ALABAMA

Birmingham

233,390

Columbus, Ga

41,488

Dothan

21,525

Huntsville

116,562

Mobile

64,284

Montgomery

66,201

SOUTH CAROLINA

Charleston

90,144

Charlotte

3,011

Florence

1,697

Greenville

271,397

Savannah

99,489

MISSISSIPPI

Columbus

20,415

Hattiesburg

36,822

Memphis

7,437

Meridian

16,468

KENTUCKY

Evansville

8,368

Lexington

29,956

Louisville

23,408

Paducah

37,405

FLORIDA

Jacksonville

207,009

Naples-Ft. Myers

175,308

Orlando

56,562

Panama City

37,546

Tampa-St. Pete

181,880

TENNESSEE

Jackson

26,526

Knoxville

214,657

Nashville

402,911

Tri-Cities

121,253

ARKANSAS

Little Rock

78,533

VIRGINIA

Glade Springs - Tri-Cities

13,000

WEST VIRGINIA

Gray - Tri-Cities

13,000

CONTACT INFORMATION
IKF Kickboxing
P. O. Box 1205 or 9250 Cypress Street
Newcastle, CA, 95658, USA
Attention: IKF Kickboxing TV Program
Phone at (916) 663-2467, FAX: (916) 663-4510
main@ikfkickboxing.com